AD
Branding
Social Media
Packaging
Authentika
Skincare
Authentika
Brand Identity Positioning and Iconographic Direction for an Afro-descendant Brand
For Authentika, taking care of your skin is a spontaneous and authentic experience, almost playful. The brand believes that every skincare gesture should be a moment of pleasure and personal expression, transforming daily routines into moments of well-being. Their products are designed to meet the specific needs of skin, highlighting its natural beauty while celebrating self-confidence and sisterhood.
For Authentika, taking care of your skin is a spontaneous and authentic experience, almost playful. The brand believes that every skincare gesture should be a moment of pleasure and personal expression, transforming daily routines into moments of well-being. Their products are designed to meet the specific needs of skin, highlighting its natural beauty while celebrating self-confidence and sisterhood.
The brand provide separate labels and bottles, letting users personalize their packaging to reflect their preferences. This interactive process makes each product unique, allowing users to express their personality and form an emotional connection. The customizable labels enhance the playful experience, encouraging engagement with the product.
The brand provide separate labels and bottles, letting users personalize their packaging to reflect their preferences. This interactive process makes each product unique, allowing users to express their personality and form an emotional connection. The customizable labels enhance the playful experience, encouraging engagement with the product.
Brand Identity Positioning and Iconographic Direction for an Afro-descendant Brand
AD
Branding
Social Media
Packaging